Graphic Designers plan, design, develop and prepare information for publication and reproduction using text, symbols, pictures, colours and layout to achieve commercial and communication needs with particular emphasis on tailoring the message for the intended audience.
Occupation description
Graphic Designers plan, design, develop and prepare information for publication and reproduction using text, symbols, pictures, colours and layout to achieve commercial and communication needs with particular emphasis on tailoring the message for the intended audience.
Alternative Titles
- Graphic Artist
Occupations considered suitable under this ANZSCO code:
- Exhibition Designer
- Film and Video Graphics Designer
- Publication Designer
Occupations not considered suitable under this ANZSCO code:
- Illustrator
- Multimedia Designer
- Web Designer
- Industrial Designer
- Advertising Specialist
- Multimedia Specialist
These occupations are classified elsewhere in ANZSCO.
Graphic Designer is a VETASSESS Group B occupation.
This occupation requires a qualification assessed as comparable to the educational level of an Australian Qualifications Framework (AQF) Bachelor degree or higher degree, in a field highly relevant to the nominated occupation. In addition to this, applicants must have undertaken at least one year of post-qualification employment at an appropriate skill level in the last five years which is highly relevant to the nominated occupation. If employment is not post-qualification, then five additional years of highly relevant employment are required.
If the degree is not in a highly relevant field, three years of employment at an appropriate skill level completed in the last five years in a field which is highly relevant to the nominated occupation is required. This is reduced to two years if there is an additional qualification at least at AQF Diploma level in a highly relevant field.
If employment is not post-qualification, then five additional years of relevant employment are required. This is in addition to one year of highly relevant employment within the past five years.
A positive assessment of both qualifications and employment is required for a positive Skills Assessment Outcome.
Qualification and Employment Criteria
Employment
Highly relevant tasks include, but are not limited to:
- determining the objectives and constraints of the design brief by consulting with clients and stakeholders.
- undertaking research and analyzing functional communication requirements.
- formulating design concepts for the subject to be communicated.
- preparing sketches, diagrams, illustrations and layouts to communicate design concepts.
- negotiating design solutions with clients, management, sales and production staff.
- selecting, specifying or recommending functional and aesthetic materials and media for publication, delivery or display.
- detailing and documenting the selected design for production.
- supervising or carrying out production in the chosen media.
- may archive information for future client use
Employment context
Graphic Designers may work in the following businesses / organizations:
- Design houses
- Advertising agencies
- Government departments
- Sole proprietors
- Contract freelancers
- NGOs
- Businesses which require an in-house designers (e.g. architectural/interior design practices, printing businesses, packaging companies/factories, publishing houses, TV studios, post production studios, tech companies, retail.
Employment information
UX and UI Designers
In order to be considered suitable against the requirements of a Graphic Designer, it is important to note the applicant must have a strong foundation of skills in graphic design (colour, type and layout) before they consider UX / UI as a career pathway.
For applicants who do not hold a highly relevant qualification, do not have any previous employment experience in graphic design, and are currently working as a UX or UI Designer, they are unlikely to be considered under Graphic Designer. They may, however, be considered under Web Designer.
Supporting material for assessment
Applicants nominating this occupation are advised to provide a copy or link to their portfolio or give examples of their design work.
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